I could not resists this photo as my wife and I were driving in Guatemala City last week. Looks a lot like Christmas in Guatemala City. Sorry we were going about thirty miles an hour when I say this and just fired the camera hoping for the best.
Well actually the largest beer company Gallo which is pronounces Gyyo unveiled their annual Christmas tree in the central part of downtown Guatemala City.
Not quite the Christmas spirit some of enjoy like the shining star or angel on top of most Christmas trees. No this version of advertising at its best features the Gallo Beer official logo a rooster.
You can find out more about the official plans that Gall Beer has for this festive season by going to: http://www.cerveceriacentroamericana.com/
Now I looked around on-line and found a few more short excerpts about this annual event I thought readers might enjoy.
Festival Arbol Gallo in Guatemala City November 12, 2011. During the festival organized by the Guatemalan brewery Cerveceria Centro Americana, Christmas trees are lit in Guatemala City and 32 other locations around the country.
A tree artificial in a public square in Guatemala City. On top is the Gallo logo. It is a beer company and the most prolific advertiser in the country.
Cervecería Centro Americana Sociedad Anónima is a Guatemalan brewery based in Guatemala City, Guatemala. It was founded by Mariano Castillo Córdova and his brother, Rafael Castillo Córdova. Gallo is a 5% abv pale lager.
It is Guatemala’s oldest continually produced beer, dating back to 1896. It is also the most famous beer in the country, and has become part of Guatemalan popular culture.